americanexpress.com
2.8Mb of user data from trackers per page
4.7 TRACKERS
On average per page
ALL TRACKERS SEEN (by category)
- Advertising
- Site Analytics
- Essential
- Cdn
- Social Media
- Customer Interaction
TRACKING METHODS
COOKIES are files placed by the website, stored in the browser that is used to identify you to the website.
PROPORTION OF TRAFFIC
80.0%
Page loads from americanexpress.com on which tracking occurred
REQUESTS TO TRACKERS
8
Tracking requests per page load
TRACKER MAP
TRACKER CATEGORIES
TRACKING COMPANIES
Trackers Seen
- 1. Adobe Audience Manager 75.4% Adobe
- 2. Qualtrics 66.7% Qualtrics
- 3. DoubleClick 21.4% Google
- 4. ContentSquare 15.9% Content Square
- 5. Google Tag Manager 15.4% Google
- 6. Facebook 14.8% Meta
- 7. Adobe Dynamic Tag Management 14.6% Adobe
- 8. Google AdServices 12.3% Google
- 9. Yahoo! Analytics 9.9% Verizon
- 10. LivePerson 9.3% LivePerson
- 11. Amazon Advertising 8.2% Amazon
- 12. Reddit 7.0% reddit
- 13. Pinterest 5.5% Pinterest
- 14. iSpot.tv 5.0% -
- 15. Nativo 5.0% Nativo
- 16. AppNexus 4.5% Microsoft
- 17. Google 4.5% Google
- 18. Google Static 4.2% Google
- 19. Google Fonts 4.2% Google
- 20. Dynatrace 3.9% Thoma Bravo
- 21. TradeDesk 3.6% The Trade Desk
- 22. LinkedIn Ads 3.4% Microsoft
- 23. Google APIs 2.8% Google
- 24. Flashtalking 2.4% Flashtalking
- 25. Zeta 2.0% Zeta Global
- 26. Live Intent 1.9% LiveIntent
- 27. Merkle RKG 1.8% Dentsu Aegis Network
- 28. Ensighten 1.8% Ensighten
- 29. Akamai Technologies 1.6% Akamai Technologies
- 30. Relay42 1.4% Relay42
- 31. Google Analytics 1.4% Google
- 32. Google Syndication 1.3% Google
- 33. Adobe Typekit 1.0% Adobe
- 34. VWO 1.0% Wingify
- 1. iSpot.tv 5.0% -
- 2. Adobe Audience Manager 75.4% Adobe
- 3. Adobe Dynamic Tag Management 14.6% Adobe
- 4. Adobe Typekit 1.0% Adobe
- 5. Akamai Technologies 1.6% Akamai Technologies
- 6. Amazon Advertising 8.2% Amazon
- 7. ContentSquare 15.9% Content Square
- 8. Merkle RKG 1.8% Dentsu Aegis Network
- 9. Ensighten 1.8% Ensighten
- 10. Facebook 14.8% Meta
- 11. Flashtalking 2.4% Flashtalking
- 12. DoubleClick 21.4% Google
- 13. Google Tag Manager 15.4% Google
- 14. Google AdServices 12.3% Google
- 15. Google 4.5% Google
- 16. Google Static 4.2% Google
- 17. Google Fonts 4.2% Google
- 18. Google APIs 2.8% Google
- 19. Google Analytics 1.4% Google
- 20. Google Syndication 1.3% Google
- 21. Live Intent 1.9% LiveIntent
- 22. LivePerson 9.3% LivePerson
- 23. AppNexus 4.5% Microsoft
- 24. LinkedIn Ads 3.4% Microsoft
- 25. Nativo 5.0% Nativo
- 26. Pinterest 5.5% Pinterest
- 27. Qualtrics 66.7% Qualtrics
- 28. Reddit 7.0% reddit
- 29. Relay42 1.4% Relay42
- 30. TradeDesk 3.6% The Trade Desk
- 31. Dynatrace 3.9% Thoma Bravo
- 32. Yahoo! Analytics 9.9% Verizon
- 33. VWO 1.0% Wingify
- 34. Zeta 2.0% Zeta Global